The Reserve Club

The Reserve Club exists to hold certain pieces back. Not everything we make is meant for the general drop. Some releases, collections, and curated items are intentionally reserved for a smaller group who pays attention and shows up.

What Reserve Means Here

Reserve Club access isn’t about early links or loud perks. It’s about restraint. Smaller runs. Different standards. Pieces that don’t need to be explained or repeated. If it’s in the Reserve, it’s there on purpose.

Inside the Reserve

 

  • Exclusive Walk It In releases not available in the main shop including the annual welcome membership kit

  • Exclusive 5 Day access to all Limited Releases and holiday themed merchandise

  • The opportunity to influence designs thru members only surveys
  • First chance to renew each year before memberships open to the public

 

Access

Reserve Club access opens selectively. Sometimes through invitations. Sometimes through live shows. Sometimes for short windows that close without notice. There’s no permanent open door, and that’s intentional.

Live and Reserve

Some Reserve pieces appear briefly during live Whatnot shows. Others never leave the Reserve at all. The best way in is to join each year when memberships open to the public. We will occasionally give away memberships during the live shows and special events.

The 2026 Reserve Welcome Kit

The 2026 Welcome Kit is available NOW and until sold out. A very limited number of memberships are available each year.

This year's kit contains:

  • Exclusive 2026 Honk Reserve Bag
  • Walk It In Golf Towel, in Kelly Green
  • Walk It In Stainless Steel Travel Mug
  • The 2026 Reserve Design Trucker Cap
  • The 2026 Reserve Design T-Shirt